The popular new Womanizer Premium Eco is being touted as a more environmentally friendly sex toy(성인용품): your orgasms will now benefit the earth, as this pressure wave sex toy is “completely recyclable.” I went out to determine the Womanizer Premium Eco’s recyclable status. Is it truly eco-friendly, or is this a greenwashing ploy?
I was fascinated when I first heard about the Womanizer Premium Eco. Here are a few of their assertions:
- “Premium eco is a pleasure for both you and the environment, as it is made from innovative biodegradable Biolene.”
- “PREMIUM eco is crafted from cutting-edge Biolene, a novel bio-based polymer developed by Womanizer that is also biodegradable. It’s a fantastic environmentally friendly substitute for ABS plastic. If you wish to dispose of your PREMIUM eco, you may do so without generating waste.” (page of the store)
- “Not only does it minimize the environmental impact of producing PREMIUM eco, but it also minimizes waste, as it is 100 percent biodegradable and recyclable.” (Source: Womanizer’s website)
Significant assertions! Therefore, let us put them to the test.
ECOLOGICAL RECYCLING OF THE WOMANIZER PREMIUM
One of Womanizer’s primary selling features is that the Womanizer Premium Eco may be simply disassembled and recycled when the time comes.
Okay, I’m paying attention. This sounds like a significant improvement than simply discarding your old sex toys with their technological components.
When the Premium Eco is disassembled, the pieces can be classified as electronic trash, Biolene components, ABS plastic components, metal components, and silicone components.
Therefore, let us dissect this and reflect for a bit. How beneficial is it for the environment to be able to disassemble and organize the separate components?
- Dispose of electronic components: Because electronic components such as batteries can be extremely detrimental to the environment, it’s beneficial to be able to separate them so they don’t wind up in a landfill.
- Recycling Metal Pieces: Recycling metal is an excellent idea. Metal components are subject to few restrictions at recycling depots, therefore this should be recyclable without issue.
- Silicone scraps recycling: Silicone CAN be recycled; however, it is not accepted for curbside recycling. Silicone can be recycled at specialized recycling facilities, however these are not accessible to the general customer. As a result, the majority of silicone ends up in a landfill. For instance, the City of Calgary urges residents to simply discard their silicone.
- Recycling ABS Plastic fragments: While big pieces of plastic can be recycled, fragments of ABS plastic cannot. Small assorted plastics are rejected from recycling depots due to their potential to clog recycling equipment (especially pieces smaller than 3 inches). As a result, they end up as trash. I am unable to recycle these little plastic fragments. My depots are not interested in them!
- Recyclable Biolene pieces: This is the eco-friendly “recyclable” substance about which Womanizer raved. However, it eventually becomes domestic waste! Please refer to my explanation below.
Obviously, Womanizer is not to blame for the fact that the majority of localities prohibit the recycling of silicone or small plastic bits. However, after reading Womanizer’s website, I decided to recycle the Biolene body that makes up the majority of this toy.
AVERAGE CONSUMERS ARE UNABLE TO RECYCLE BIOLENE
The majority of the Womanizer Premium Eco is made of Biolene, not their standard ABS plastic. Biolene is a bioplastic manufactured entirely of renewable resources (mostly corn starch).
Biolene is the following:
- Biodegradable. More than 70% of the total carbon in the polymer is derived from biomass.
- Compostable. Microbes have the potential to degrade biolene and convert it to biomass, water, and carbon dioxide.
- Compostable in the industrial setting. Industrial compostable does NOT mean that it can be used in your own backyard garden; it must be transferred to an industrial composting facility for proper decomposition.
This final aspect concerned me because I was unfamiliar with industrial composting. As it turns out, these facilities are uncommon in North America and are not readily accessible to the general public.
Then what do we do with the Biolene components? I searched Womanizer’s guidebook for assistance.
According to Womanizer’s manual, “bioplastics such as Biolene are completely recyclable, but they require specialized recycling facilities that are not yet widespread.” Thus, the best and most environmentally friendly solution is to dispose of bioplastics through household waste.”
In other words, recycling Biolene is not practical. Discard the Biolene components with your household waste.
This perplexed me. Womanizer’s advertising is HEAVILY focused on the recyclable nature of the Premium Eco. According to the packaging, “the unit’s innovative design allows for complete disassembly, making recycling simple and efficient.”
Additionally, the website states, “Made from innovative biodegradable Biolene and completely recyclable, PREMIUM eco is a pleasure for you and the environment.”
HUH? What good is it to advertise this as “fully recyclable” if none of your customers can recycle it?
Due to Womanizer’s word choices, it’s clear that I believed I’d be able to recycle the majority of this toy and avoid creating trash. However, this appears to be untrue. As far as I can see, the only easily recyclable components are the small metal bits.
As a customer, I find this both disheartening and extremely deceptive.
Yes, discarding a Biolene object is less damaging than discarding plastic (plastic is very bad in landfills). However, would the Biolene components biodegrade in conventional landfills or will they remain as waste? Womanizer makes no such statement. Why couldn’t Womanizer have opted for recyclable plastic or metal scraps rather than Biolene?
HOW DID WOMANIZER PERFORM?
Womanizer accomplished a great deal, and I’m pleased to highlight them here.
I was happy to find that the Womanizer Premium Eco box had no plastic. The box is constructed of cardboard. Organic vegan cotton is used to make the storage pouch. I was not required to discard any of the packaging components. Sex toy package typically always includes plastic pillows or sleeves, so I was rather pleased with this.
Additionally, the packaging is labeled as FSC Recycled. This means it is created entirely of recycled materials.
OVERALL PLASTIC IMPACT REDUCED
The Womanizer Premium Eco contains an astonishingly small amount of plastic: only five components within the Biolene body.
Even the charging wire is made from recycled plastic. Instead of using cheaper plastic tubing, the cord’s wires are wrapped in a fabric-based braided substance.
Womanizer Premium Eco is a rechargable device. It is powered by a rechargeable lithium-ion battery with a voltage of 3.7V. If your rechargeable battery dies for whatever reason, you can open the gadget and replace it. This is beneficial for the environment and your budget, as it eliminates the need to replace the entire product, instead of just the batteries.
A SINGLE TREE WAS PLANTED
Womanizer has committed to planting a tree in Paicho, Uganda for every Premium Eco sold through the One Tree Planted project.
This initiative “seeks to improve the livelihoods of vulnerable people, particularly women and youth, by promoting sustainable agricultural practices and the conservation of cultural values and natural heritage in agricultural areas.”
That brought me joy.
HOW SHOULD WOMANIZER HAVE ACCOMPLISHED THIS INSTEAD?
Womanizer, in my opinion, should not have started the marketing campaign with the Recycling Biolene aspect. I found it deceptive, as the Premium Eco’s Biolene components are not recyclable.
Rather than that, Womanizer could have begun by emphasizing how disassembling this toy helps decrease electronic waste. The ability to disassemble this toy does contribute to the reduction of harmful electrical waste in landfills.
I’m likewise not convinced about Biolene’s benefits. When I reviewed this toy, I discovered that it was not as durable as Silicone or ABS Plastic for a sex toy. Additionally, if we are unable to recycle it here, it creates additional trash.
Rather than that, they should have utilized easily recyclable materials. Alternatively, wood… If they could have used a timber structure, I would be all over this.
OVERALL VERDICT – IS THE PREMIUM ECO RECYCLABLE?
I will admit that the Womanizer Premium Eco is still more environmentally friendly than the majority of sex toys on the market. You can deconstruct it to recover recyclable metal components and a hazardous battery. Its packaging is constructed entirely of recyclable materials. There has been a concerted attempt to reduce our reliance on plastics. The battery is accessible, allowing you to change it without having to replace the entire toy. Additionally, for every Premium Eco product sold, Womanizer will contribute to the One Tree Planted campaign by planting a tree.
However, I was astounded and saddened to discover that the majority of the Premium Eco is NOT recyclable, despite the fact that this is Womanizer’s primary selling feature. Biolene is compostable, but only in specialist industrial composting facilities not accessible to the general public. The majority of this toy’s components (Biolene, Silicone, and small ABS plastic pieces) will be disposed of in landfills. If this toy had been constructed entirely of metal or larger bits of recyclable plastic, it would have been more recyclable in the long run.
Perhaps you believe this is semantics, or that I am overly critical of Womanizer. However, I feel it is not unreasonable to expect a corporation to appropriately sell their products, particularly when eco-friendliness claims are made. The human race (as well as the environment) deserve better. Personally, I believe that the Womanizer Premium Eco is not nearly as recyclable as they claim, and I do not wish to see a surge of superficial or dishonest greenwashing in the sex toy market.
I’m irritated and believe their marketing is deceptive. However, with so few sex toy firms attempting to make a positive impact on the environment, I will reluctantly award Womanizer… While I disagree with several of their assertions, they are making an effort.